A full schedule is the most reassuring thing an owner can look at — and one of the least reliable signs of profitability. A hard look at capacity, margin, and the calendar: what a busy practice actually earns per hour, and the scheduling decisions that turn peak demand into profit.
A full schedule is the most reassuring thing an owner can look at, and one of the least reliable indicators of profitability. As the quarter fills, overtime rises, consultations get compressed, gaps get filled with whatever will take them, and margin quietly disappears behind a calendar that looks healthy.
This panel examines what a busy practice actually earns per hour, and the scheduling decisions that determine whether peak demand produces profit.
A fractional-CFO CPA and a multi-site operations executive on turning a busy season into a profitable one.
A CPA and founder of Peak Financial Wellness, where she partners with practice owners to build financial clarity into their practice — so they can make big decisions with confidence instead of guesswork. Drawing on years in public and corporate accounting plus hands-on experience as a fractional CFO for multi-million-dollar med spas, she created the Peak Profit Accelerator to help owners take control of their numbers and grow profitably — proving a business can support your life, not the other way around.
A multi-site aesthetics operations executive with more than 20 years of leadership across medical aesthetics, luxury skincare, wellness, and premium retail. Her background includes executive leadership of multi-location flagship operations for ZO Skin Health — leading P&L performance, team development, client experience, and growth. She later co-founded ELEVE Advisory Group, focused on operational strategy and scalable systems for medical aesthetics practices, aligning capacity, team structure, client experience, and financial performance so growth builds a stronger business, not simply a busier one.
Why a full schedule so often fails to produce a matching profit
What an aesthetic practice should actually measure
How the schedule should be built during peak demand
How to protect the team through the busiest weeks
What should be reviewed weekly during the season
Complimentary registration · Live panel + moderated Q&A · Replay included
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