For many practices the final quarter is the biggest revenue opportunity of the year — and the one most left to chance. A focused plan for exactly what to put in place in October so you head into the busiest weeks ready to convert.
For many aesthetic practices, the final quarter is the single biggest revenue opportunity of the year — and the one most often left to chance. Holiday demand, year-end budgets, and gift-driven buying all converge, but only for practices that plan early enough to capture it.
This panel lays out a focused Q4 marketing sprint: exactly what to put in place in October so the practice heads into the busiest weeks with offers, capacity, and campaigns ready to convert.
A profitability strategist, a growth-marketing leader, and an aesthetic-marketing agency owner on turning Q4 into your strongest quarter.
Best-selling author of Med Spa Profitability and co-founder and Financial Consultant at Maven Financial, helping aesthetic practice owners manage their financials and plan for the future. With years of financial and operational consulting experience across Fortune businesses, she helps owners start, grow, scale, and even exit their practices — from budgeting for new equipment or staff to assessing performance and strategizing a second or third location.
Leads Skytale Group's marketing advisory practice with more than a decade of experience developing growth strategies for elective healthcare organizations. He helps practices improve patient acquisition and scale efficiently — with expertise spanning strategic marketing, digital transformation, paid media, SEO, website strategy, and analytics — building data-driven marketing programs that support sustainable growth and measurable performance.
Owner of Total Social Solutions, a digital marketing agency specializing in aesthetic medicine and surgery. Since acquiring the agency in 2013, she has partnered with plastic surgeons, facial plastic surgeons, dermatologists, medical spas, and surgical societies nationwide — helping practices grow through social media marketing, web design, SEO, and comprehensive digital strategy. A trusted voice in aesthetic marketing with over a decade in the field, she contributes to the American Society for Dermatologic Surgery's ASDS Currents and MedEsthetics magazines.
Why Q4 is the highest-revenue opportunity of the year — and why so many practices miss it
What needs to be in place in October to win Q4
Which offers and campaigns actually convert during the aesthetic Q4
How to reactivate and mobilize your existing patient base for Q4
How to execute the sprint and measure what worked
Complimentary registration · Live panel + moderated Q&A · Replay included
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